Dubai's tourism and hospitality sector has posted a remarkable performance in the first half of 2025, with hotel occupancy rates climbing to over 81%. According to a recent report by real estate advisory group Cavendish Maxwell, this figure represents a 4.5% year-on-year increase, signaling robust demand and a thriving market. The impressive growth is directly linked to a significant influx of international tourists, with the city welcoming nearly 10 million visitors between January and June.

The report also provides detailed insights into the market's composition, noting that Dubai’s hotel inventory has grown to around 730 establishments, with a substantial portion of new and upcoming rooms falling into the premium categories. Occupancy rates saw growth across all segments, with upscale and luxury hotels experiencing the most significant gains. This upward trend reflects Dubai’s continued success in attracting a diverse range of visitors, from high-spending business and leisure travelers to families and groups seeking various accommodation types.

Dubai's sustained performance is attributed to key government initiatives, a packed events calendar, and strategic partnerships, all of which have cemented its reputation as a leading global travel destination. With thousands of new hotel rooms scheduled to open in the coming years, the city is well-positioned to maintain its status as a top choice for both business and leisure travel, further boosting its economy and tourism sector.