A London-listed luxury real estate developer has launched a bold expansion strategy valued at approximately $12.5 billion, anchored by two major Saudi Arabian developments, a boost to its financing capacity, and a strategic entry into financial services via the DIFC.

The centerpiece projects in the Kingdom include a $2.8 billion integrated development in Riyadh, featuring luxury villas, lifestyle facilities, and a championship golf course, and a $2 billion mixed-use landmark in Jeddah both poised to become standout destinations.

To support these ventures, the company has enlarged its Litmus financing facility from $275 million to $440 million, adding $165 million in capital, backed by a consortium of regional banks. Additionally, it has acquired a financial services license in the Dubai International Financial Centre (DIFC), enabling it to expand its capabilities into asset management, investment banking, and advisory offerings.

These moves mark a strategic shift: the firm is transitioning from a developer model toward becoming a diversified investment enterprise. With this multifaceted expansion, it is aiming to fortify its real estate offerings in Saudi Arabia while establishing a broader financial ecosystem in the UAE.